Author: Douglas W. Hubbard Subtitle: The Big Data Era — the quantitative decision-making method used by Fortune 500 companies Publisher: World Publishing Corporation Translator: Deng Hongtao Publication Year: 2013-09-01 ISBN: 9787510067327 Notes: Measurement is used to reduce uncertainty, not to eliminate it. The key to measurement is figuring out what to measure, and why the thing being measured matters.

Today’s enterprises run many lines of business and often need a large number of domains to support their growth. This article looks at four aspects — choosing enterprise domains, domains and brand building, site SEO, and site security — and asks how an enterprise should plan and build its own domain system.